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  • Why Brands Are Investing in Animation in 2025

    Why Brands Are Investing in Animation in 2025

    With digital content consumption at an all-time high, brands are constantly searching for innovative ways to engage audiences. Animation is one of the most effective tools for brand engagement, as it simplifies complex messages, creates emotional connections, and improves retention rates. According to HubSpot (2023), animated content generates 30% more engagement than static visuals. The…

    April 8, 2025
    Guides, Industry Insights
  • Best Animation Studios for Non-Profits in 2025

    Best Animation Studios for Non-Profits in 2025

    Nonprofits face the challenge of communicating complex issues in a way that’s engaging, digestible, and emotionally compelling. Text-heavy reports and static images don’t always resonate, but animation has the power to simplify, humanize, and amplify a cause effectively. Studies show that viewers retain 95% of a message when watching a video, compared to just 10%…

    March 18, 2025
    Guides, Industry Insights
  • Using Comedy to reach a reluctant audience of 40k+

    Using Comedy to reach a reluctant audience of 40k+

    What motivates one group, can push another away.  Standard environmental messages tend to be ineffective with ATV and dirt bike riders.  With thousands of trails across Canada and hundreds of thousands of riders, their impact on trails and ecosystems can be significant.  Sometimes they need to hear environmental messages that they don’t want to engage…

    February 13, 2025
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